It’s not what you write, but how you write it

Writing is an art, and just like a painter uses paint on a canvas, a writer paints with words.

Everything involves words. From the books we read, the emails we write, the instructions on a DIY leaflet, the information on a cereal box, the script of a movie or TV commercial – everything uses words!

Words matter. Words have power. It’s not what you write, but how you write it!

In most cases, my clients are looking to promote or sell a product of a service. I assist them by crafting more effective copy to get their message across, be it website content, advertising copy, a press release, a magazine article, a blog post, marketing copywriting or business writing.

I have contributed to: